Simple Tips for Mobile- Friendly Emails. Every morning, my day starts off a little something like this: I wake up, roll over, and before I even get out of bed, I reach for my i. Phone and check my email.
Then I check it again while eating breakfast, and again while waiting in line to get a coffee on my way to work. On an average morning, I. According to Litmus, 5.
That number is up 5. I think it. A mobile- friendly email is an email that displays optimally between a desktop/laptop and a mobile device, ensuring that it will look great regardless of where your customers and prospects read it. Sound complicated? Be as concise as possible in both design and content. Having a clear and concise message should be a staple of any email, but it. Screen real estate is very valuable on mobile (this is going to be a common theme), so keep the design very clean and simple and focus on the essentials.
Use a single column template. Because of the limited real estate you get with a mobile device, it.
Often times with multi- column layouts (2 columns and more) your readers will have to zoom or scroll on their smartphone to see everything. This can make it difficult for them to navigate the content of your email and the call to action. Using a single column template will make your content much more flexible for all screen sizes. Use a single, clear call to action.
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Make sure to include a clear call to action, and put it near the top of your email. Multiple calls to action often make things a little complicated on mobile (remember. Want them to visit your website or buy now? Make sure that link or button is easy to find and click. Whatever the action you want them to take, just make sure it. Avoid tiny fonts. Make sure your text can be read easily.
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Use a minimum of size 1. Many people turn down the brightness level on the mobile device to help conserve battery. Take it easy on images.
Only use the images that are essential to your email . If your email has a bunch of images in it, they might just look like chunks of white space. Because of this, we always recommend including image descriptions (also known as alt text) to let people know what the image is even when it. A good tip is to always preview your email and make sure it still looks great, even if none of the images are displayed. Look great everywhere! With Constant Contact’s mobile- friendly emails, it’s easy to create emails that look great on all devices.
Here’s how you can find mobile- friendly emails in your Constant Contact account.? Start your free 6.
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